This wiki is maintained by Dave Chaffey of SMARTinsights to help keep marketers up-to-date with developments in digital marketing
Marketing Online
From Marketing Online
Welcome to the Marketing Online Wiki
Marketing Online has been created by author Dr. Dave Chaffey as a complete guide to Digital Marketing. I've created it since I felt the quality of content about Internet Marketing on Wikipedia is inconsistent and I wanted to share my experience of 12 years specializing in Internet marketing, plus provide extra resources for marketers who attend my courses or use my books.
- View the most popular pages to gain an idea of the statistics and tools that marketers are most interested in.
Marketing Online is designed to help you if you are:
- A student learning about Online Marketing who needs to learn about digital marketing concepts or find the best sources for Internet Marketing Statistics to support their assignment work
- A professional working in marketing or digital marketing who needs a reliable reference source explaining concepts, best practice and benchmarking statistics
Digital marketing topics
On Marketing Online you will find structured information in different categories to help your digital marketing including:
- Internet marketing Statistics, for example: Internet Statistics and Digital Marketing Response Statistics
- Online Marketing Glossary- Comprehensive definitions on digital marketing from my books which will be expanded on this wiki site.
About Dave Chaffey
Dave is a best-selling author, consultant and speaker who has specialised in digital marketing since 1997. Read my latest insights on online marketing on my Digital Marketing Blog
